Types:
Reel (vertical 15–60s)
Photo Post
Video (cinematic/talking head)
Story (24hr)
Carousel (swipe)
Week 1
Grand Introduction & First Impressions
Awareness + Wow Factor
Week 2
Activity Deep Dive & Thrill Showcase
Each Activity Highlighted
Week 3
Guest Stories & Social Proof
Trust + Engagement
Week 4
Deals · Events · Weekend Push
Conversions + Tickets